Insights
Category: Paid Search
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Should You Be Using Google’s Shopping Campaigns?
Product Listing Ads (PLA’s) are worth considering for any ecommerce business that sells physical products, especially consumer goods. PLA’s saw a considerable gain of…
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Quite Possibly The Most Important AdWords Metric To Watch
Quick AdWords Tip: Your earnings per click (EPC) is the amount of money you generate on average from one click on your ad. To…
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